How to run a company with (almost) no rules

What if we were told to have only six months of life ahead? How our work and life would change?

Starting from this question, Ricardo Semler explores our conceptions of the opposite of work, and how this notion can help us re-shape our companies.  Here an extract of the talk:

"We've all learned how to go on Sunday night to email and work from home. But very few of us have learned how to go to the movies on Monday afternoon. And if we're looking for wisdom, we need to learn to do that as well.And so, what we've done all of these years is very simple, is use the little tool, which is ask three whys in a row. Because the first why you always have a good answer for. The second why, it starts getting difficult. By the third why, you don't really know why you're doing what you're doing. What I want to leave you with is the seed and the thought that maybe if you do this, you will come to the question, what for?What am I doing this for? And hopefully, as a result of that, and over time, I hope that with this, and that's what I'm wishing you, you'll have a much wiser future"